Monday, March 2, 2015

Essential Dirt Cheap Newsletter Methods That Will Create a Flood of Traffic to Your Business!

If you are going to use online newsletters to stay in touch with your clients, you’ll need to acquire the proper tools to run an online newsletter. In a previous section, we looked at two companies that were dirt cheap to start out with and you can read that information here:  Newsletters That Will Make Your Business Magnetic to Customers

A List of Autoresponder / Email / Newsletter Services

 Below is a reference list of some of the best email and newsletter businesses on the Internet.  Rather than listing benefits and prices to you, I’m just going to list them so you can go to their actual sites and check them out. 

The reason why I’m not going to review each one of these is because the pricing and features change so often that by the time this is written, one of them will have already changed their information.

Text Versus HTML

Many of these online companies offer two versions of newsletters and email that you can send: HTML and a text version.  I personally like the text version for a number of reasons.  For one thing, if one of the persons I am sending my
HTML Newsletters can look
very professional in color
newsletters to have a slower method of receiving their email, HTML will take more time.  With text, you aren’t relying on faster broadband speeds because text has no colors, borders, pictures, etc.

HTML has all of that stuff, plus the ability to embed pictures, video and use templates that look like websites.  In my opinion, HTML takes longer to format.  You have to make sure your text is lined up right as well as your pictures and other elements that are on the newsletter.

All you have to worry about with text, is that you format it a little to brand the name of your business on it.  However, usually that is a onetime set up.

Offline Newsletters

If you are creating an offline newsletter, use Microsoft Word or Microsoft Publisher.  Both of these pieces of software require some time to learn, but almost everyone knows how to use Word, but if you don’t know how to create a cool looking newsletter with it, there are tons of online tutorials that’ll show you.

TIP: If you don’t want to do all of the formatting involved in producing a cool looking. newsletter, hire someone.  If you’ve already written the material, and want someone to turn it into a cool looking format that’s ready to print, you can always find someone on Fiverr to do that for you.

Fiverr is a site that only allows you to charge or pay $5.00 per job./  So you can easily get someone on there to format your material into a great looking newsletter for a mere $5.00!  Such a deal.  Here is Fiverr’s link: Five Dollar Gigs 

If that doesn’t appeal to you, you can always go to an outsourcing site and hire someone for more money, but then again, that wouldn’t be the Dirt-Cheap method I’m so fond of.
List of Outsourcing Sites:

To Your Success!

Mark “Elmo” Ellis
"When it Comes to High-Response Copy - I've Got Your Back!"
(859) 797-9560

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