Wednesday, March 18, 2015

The One Thing You Absolutely Have to Have to Run a Business - Or You Can Just Hang It Up

Today, I’m going to switch things up a bit.

I’m not going to talk about what web savvy, slick tools you can use to generate traffic to your site.  Instead, I’m gonna tell you about the most important thing you are going to need to survive in business. 

I’m an active participant in the Warrior Forum.  The WF is probably the most active Internet marketing forum on the planet right now.  Probably because the seats are so cheap.  You can get a lifetime membership for $10.00.  Not bad. 

I've written about this forum and others more extensively in the past, and you can read that post here:

The Reason I’m bringing up this venue is because the other day, I noticed there were quite a few people on that forum that were a certain class of people.  These folk show up all over the Internet.  On forums, blogs, and social media sites.

For some weird reason, they are rather shameless in their brazen messages, and they don’t care how much abuse they take from people reacting to them.  They just keep on broadcasting, no matter what.
Of course, the people I’m talking about are the habitual whiners

These folks, instead of writing extensive posts on their blogs or websites, spend their valuable time and efforts complaining about how something didn't work.  How Internet marketing doesn't work, or how they’re sick of hearing people give them the same advice over and over again, or how they lost money, yada, yada, yada…

It’s as if they think they’ll actually start succeeding if they keep complaining.

It ain't gonna happen that way.

And the sad fact is that there are a number of people on that site that’ll actually waste their time trying to help them.  My advice to those people is: Don’t waste your time. 


I've owned online and offline businesses and the downside to owning a business is that it’s not like a job.
With a job, you down have all the responsibilities of running the company.  You’re not the one that has to make payroll for everyone in the company, make sound decisions about which direction the company is going to go, spend money on marketing, and have health insurance for your employees, and all of the other stressful responsibilities that go with running an enterprise.

Usually with a job, you don’t have to do all of those functions.  You have a certain set of things you do for the company and that’s it. 

But if you are an owner, you have a very full plate. 

It’s like Spiderman’s uncle said, “With great power comes great responsibility.”

So, if you are going to whine and cry about the “Internet Gods” not favoring you, go find something else to do.  Because business, (no matter what type it is) is a full-tilt, 10 million pound behemoth that you’ll have to battle with every day.

Failure is Absolutely Necessary

If you are going to be an entrepreneur, you are going to fail and you’ll probably fail a lot. 

I’m sure you’ve heard of Thomas Edison’s most famous quote, “I have not failed. I've just found 10,000 ways that won't work.”

I guess it's all how you look at it.

So, failure is essential to learning.  Ask any musician, artist, writer, engineer, or business person.  Especially, when you are new to having your own business, failure is essential.  I’m not saying to go out and deliberately try to be a failure, I’m saying that it’s a part of the process.

If you’re not failing, you’re not trying, plain and simple. 

Why Dirt Cheap is So Cool

If you’ve been following this blog, you’ll notice that I’ve talked an awful lot about using “dirt-cheap” methods of starting businesses and marketing.  There is a method to my madness.  For one thing if you start small, cheap and SMART, you’re reducing your risk dramatically. 

Thanks to the Internet, gone are the days of having to take out huge sums of money to start a business.  You can start a business anywhere from home and actually make a living.  And you can also do business globally.   
You won’t have to worry about having a lot of money or taking out a loan.  That’s the beauty of this method, and it’s low stress.

This makes it extremely easy to start a business. It no longer matters how young or old you are, whether you’re a cripple or Chuck Norris, the door to prosperity is wide open. 

That is, if you have the guts, knowledge and DETERMINATION to keep on truckin’!

But, you will fail.  Any successful entrepreneur will tell you that they've had many more failures than successes.  That is just the nature of any business or endeavor and you’ll have to face that demon on a daily basis. 

So keep swinging that bat, keep playing that horn, keep busting your butt, because that’s the only way you’ll ever learn enough to outlast people that just don’t have the will to stick it out.

To Your Success
Mark “Elmo” Ellis
"When it Comes to High-Response Copy - I've Got Your Back!"
(859) 797-9560

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