This is one method of generating traffic that I know for a
fact works very fast. I actually learned
all about creating videos back in 2007 while working on my Master’s Degree in
Education Technology with Boise State University.
One of the classes I took was “Educating with YouTube”
believe it or not. In that class, we had
to create scripted, well edited educational videos and post them to
YouTube. Actually, there was more to it
than all that; we had to create a YouTube educational channel, use various types
of video editing and screen capture software like Camtasia among other things
to make our instructional videos.
One of the first videos I created was one called “Facebook
for Beginners”. For that video
assignment I had to build a lesson plan, write a step by step script, and then
execute it and post it to my YouTube channel.
Of course all of this had to be submitted to my professors.
If you want to see it, here it is:
I had beginners luck with this video. To date I’ve had over 26, 000 views and it
seemed to gain popularity very quickly.
Now some Internet marketers out there are going to roll their eyes at
that count, and they would be right. But
for a person that tried it out for the first time, it was a good start.
Getting to the Top of
The SERPS and Not Even Knowing it!
The other thing I learned about this that hit me like a Ton ̶
O ̶ Bricks was how fast the search term “Facebook for Beginners” went to the
top of Google’s Search Engine Results Pages.
I was at the top of Google for that term for quite some time. (Update: I’m
no longer at the top of the Google’s SERPS for this term, unless you search
under Google’s Video link at the top of Googles main page. It’s still there after all these years, right
in the middle of the page!)
The beauty of all this is that you can add your URL Website
address to your video channel or display it in your video itself. At the time, I wasn’t thinking about making
money or gaining traffic on the Internet. I was just worried about getting an “A”
in my YouTube class.
Bad Videos and How
They Can Cheese You Off!
Since taking this class, I’ve seen a lot of YouTube videos,
especially instructional ones. The
problem with a large percentage of them is that they are horrible, mainly
because most of them are unscripted. Let’s
say you search online for a Photoshop tip and find a video you think is going
to quickly and succ where the person that created the video with Camtasia, has
a bad microphone, so you can barely hear his or her voice.
Then there’s the incredible dialogue with a lot of …uh…ya
know…….uhhh……stuff…like…..uhhhh…..ya know ….stuff….like this!
If you’re like me, you hate, hate, hate, to waste time with
someone that beats around the bush about what they are trying to tell you. You can obviously tell the person that’s
behind the
So, over the course of the next couple of days, we are going
to take a look at what makes a good instructional video, why you would want to
make one and how to do it as cheap as possible.
Hint: It’s the same
principle as when you are trying to write Web content, if you write total crap,
nobody will look at your material. They’ll
go to your site, see that you’re wasting their time because the content sucks
and then leave.
So, tomorrow, I’ll write the first installment on how to
create a good video with well organized content. In the meantime, if you want to watch a rather entertaining video on making money, here it is:
How to Make Interesting Money Making Videos
Mark “Elmo” Ellis
"When it Comes to High-Response Copy - I've Got Your Back!"
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